All Roads in Performance Marketing Ecosystem to Converge at CLICK 2025

By
Ravindra Kirti Founder Mojo Patrakar
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The 11th edition of India’s foremost annual affiliate marketing conference — the India Affiliate Summit — is all set to return in a significantly larger avatar as CLICK 2025, covering all the sub-sectors under the broad umbrella of performance marketing. Organised by the Internet and Mobile Association of India (IAMAI), CLICK 2025 will be held on August 20-21 at Andaz, New Delhi. The conference will bring together the movers and shakers of India’s performance and growth marketing landscape, showcasing the industry’s transition from traditional affiliate models to an integrated, ROI-driven ecosystem.

India Affiliate Summit (IAS) rebrands as CLICK 2025, to be held between 20th & 21st August in New Delhi

This year’s summit will feature keynotes, masterclasses, panel discussions, and networking sessions, focusing on developments across affiliate marketing, e-commerce, D2C, programmatic advertising, influencer and creator-led commerce, AI-driven personalisation, retail media, and cross-border engagements. Industry experts will share insights into how marketers are adopting new technologies, forming strategic partnerships, and building data-led funnels to improve business outcomes.

Among the major speakers at CLICK 2025 are Lee-Ann Johnstone – Founder, Affiverse; Urmesh Chandra – Digital Marketing Head, PolicyBazaar; Rajiv Dubey – Vice President – Marketing, Dabur India; Sidharth Shakdher – CMO & Business Head, Paytm; Vikram Singh – Digital Marketing Head, ITC Hotels; Anchit Chandra – Digital Marketing Head & CRM, Muthoot Fincorp ONE; Dennis Yu – CEO, Blitz Metrics; Parul Bhargava – CEO, vCommission; Srikanth Bureddy – Co-founder, Valueleaf; Sanjay Sindhwani – CEO, Indian Express Digital.

For brands and advertisers, CLICK 2025 will offer a strategic platform to discover new-age acquisition models, improve ROAS, and identify the right technology and agency partners. For publishers, creators, tech platforms and affiliate networks, the summit will provide opportunities to showcase innovations, engage in high-value conversations, and build collaborative ventures. A knowledge book titled,Scaling D2C Success with Affiliate Marketing, will be launched at the summit.

The partners and exhibitors for CLICK 2025 are vCommission, Valueleaf, Singhtek, Apptrove by Trackier, Confluencr, MGID, Affise, GrabOn and Offer18. The conference is also supported by ONDC.

To register for CLICK 2025, or for more information, please visit clicksummit.in.

About Internet and Mobile Association of India
The Internet and Mobile Association of India (IAMAI) is a not-for-profit industry body with more than 600 members, including Indian and multinational corporations, as well as start-ups. IAMAI has been instrumental in shaping India’s digital economy. IAMAI advocates free and fair competition, and progressive and enabling laws for businesses as well as for consumers. The overarching objective of IAMAI is to ensure the progress of the internet and the digital economy. Its major areas of activities are public policy and advocacy, business to business conferences, research, promotion of start-ups and promotion of consumer trust and safety.

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Ravindra Kirti Founder Mojo Patrakar
Ravindra Kirti Founder Mojo Patrakar
http://mojopatrakar.com/
Ravindra Kirti is a well-rounded Marketing professional with an impressive academic and professional portfolio. He is IIM Calcutta alumnus & holds a PhD in Commerce, having written an insightful thesis on consumer behavior and psychology, which informs his deep understanding of market dynamics and client engagement strategies. His academic journey includes an MBA in Marketing, where he specialized in strategic management, international marketing, and luxury retail management, equipping him with a global perspective and a strategic edge in high-end market segments.In addition to his business expertise, Ravindra is also academically trained in law, holding a Master’s in Law with specializations in law of patents, IT & IPR, police law and administration, white-collar crime, and corporate crime. This legal knowledge complements his role as the Chief at Jurislaw Partners, where he applies a blend of legal acumen and strategic marketing.With such a rich educational background, Ravindra excels across a range of fields, from legal marketing to luxury retail, and event design. His ability to interlace disciplines—commerce, marketing, and law—enables him to drive successful outcomes in every venture he undertakes, whether as Chief at Jurislaw Partners, Editor at Mojo Patrakar and Global Growth Forum, Founder of CircusINC, or Chief Designer at Byaah by CircusINC.On a personal note, Ravindra Kirti is not only a devoted pawrent to his pet, Kattappa, but also an enthusiast of Mixed Martial Arts (MMA) and holds a Taekwondo Dan 1. This active lifestyle complements his multifaceted career, reflecting his discipline, resilience, and commitment—qualities he brings into his professional relationships. His bond with Kattappa adds a warm, grounded side to his profile, showcasing his nurturing and compassionate nature, which shines through in his connections with clients and colleagues.Ravindra’s career exemplifies versatility, intellectual depth, and excellence. Whether through his contributions to media, law, events, or design, he remains a dynamic and influential presence, continually innovating and leaving a lasting impact across industries. His ability to balance these diverse roles is a testament to his strategic vision and dedication to making a difference in every field he enters.
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