Pepe Jeans London Unveils Autumn-Winter 2025 Campaign – “Very Real. Very Pepe”

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Ravindra Kirti Founder Mojo Patrakar
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Pepe Jeans London, the iconic denim and lifestyle brand, announces Autumn-Winter 2025 campaign, “Very Real. Very Pepe” This season, the brand embraces the spirit of authenticity and individuality with a collection that celebrates real style for real people. Effortless, layered, and undeniably Pepe.

Pepe Jeans London Unveils Autumn-Winter 2025 Campaign – Very Real. Very Pepe

The Autumn-Winter 2025 collection is all about versatile fashion designed to keep you warm, stylish, and comfortable through the season. From oversized denim shirts and classic blue denim fits to natural-hued corduroy shirts, varsity jackets, and the ever-iconic denim-on-denim look, the campaign showcases a wardrobe that is equal parts cool and cozy.

Complementing these standout pieces are versatile shirts and knitwear, all seamlessly paired with Pepe Jeans London’s signature denim. Layering remains at the heart of the collection, offering fashion enthusiasts the freedom to mix, match, and style their looks in ways that feel personal, authentic and real.

The collection will be available at Pepe Jeans London stores nationwide and online. Step into the season’s layered looks and iconic denim moments with Pepe.

Our stores are located across major cities such as Mumbai, Delhi, Bengaluru, Kolkata, Kerala, Pune, Chandigarh, Jaipur, Hyderabad, Kochi, Ahmedabad, Mohali, and many more. We are also present in prominent departmental stores, including Lifestyle and Shoppers Stop, and available online on leading platforms like Amazon, Flipkart, Myntra, Ajio, Tata Cliq, and more.

About Pepe Jeans London
Pepe Jeans London was born on London’s iconic Portobello Road in 1973. Today, over 50 years later, the brand remains devoted to its initial mantra and pledge to create the world’s most exciting denim-led fashion. The diversity and mix of cultures that define the city of London also define the Pepe Jeans personality, providing a constant source of inspiration for the women’s, men’s, and junior collections. Music, Culture, Fashion, London, and Denim-that’s what Pepe Jeans is all about.

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Ravindra Kirti Founder Mojo Patrakar
Ravindra Kirti Founder Mojo Patrakar
http://mojopatrakar.com/
Ravindra Kirti is a well-rounded Marketing professional with an impressive academic and professional portfolio. He is IIM Calcutta alumnus & holds a PhD in Commerce, having written an insightful thesis on consumer behavior and psychology, which informs his deep understanding of market dynamics and client engagement strategies. His academic journey includes an MBA in Marketing, where he specialized in strategic management, international marketing, and luxury retail management, equipping him with a global perspective and a strategic edge in high-end market segments.In addition to his business expertise, Ravindra is also academically trained in law, holding a Master’s in Law with specializations in law of patents, IT & IPR, police law and administration, white-collar crime, and corporate crime. This legal knowledge complements his role as the Chief at Jurislaw Partners, where he applies a blend of legal acumen and strategic marketing.With such a rich educational background, Ravindra excels across a range of fields, from legal marketing to luxury retail, and event design. His ability to interlace disciplines—commerce, marketing, and law—enables him to drive successful outcomes in every venture he undertakes, whether as Chief at Jurislaw Partners, Editor at Mojo Patrakar and Global Growth Forum, Founder of CircusINC, or Chief Designer at Byaah by CircusINC.On a personal note, Ravindra Kirti is not only a devoted pawrent to his pet, Kattappa, but also an enthusiast of Mixed Martial Arts (MMA) and holds a Taekwondo Dan 1. This active lifestyle complements his multifaceted career, reflecting his discipline, resilience, and commitment—qualities he brings into his professional relationships. His bond with Kattappa adds a warm, grounded side to his profile, showcasing his nurturing and compassionate nature, which shines through in his connections with clients and colleagues.Ravindra’s career exemplifies versatility, intellectual depth, and excellence. Whether through his contributions to media, law, events, or design, he remains a dynamic and influential presence, continually innovating and leaving a lasting impact across industries. His ability to balance these diverse roles is a testament to his strategic vision and dedication to making a difference in every field he enters.
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